Well, the London office was in big troubles already then. During that summer I wrote a report for my school http://citigroup.of-cour.se/ and decided not to stay with the company, unless that would be really the last resort.
Been to Canary Wharf recently. Looks like Citigroup just launched a rebranding campaign “Citi never sleeps” … the most funny is “Insight never sleeps” …
While I agree with them that it maybe the best time to run a campaign, the quality remains doubtful.
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October 23, 2008 at 10:09 am
marko
Good that I did not accept their offer in 2006.
Well, the London office was in big troubles already then. During that summer I wrote a report for my school http://citigroup.of-cour.se/ and decided not to stay with the company, unless that would be really the last resort.
That decision turned out to be so right.
November 3, 2008 at 7:51 pm
ixpressme
Been to Canary Wharf recently. Looks like Citigroup just launched a rebranding campaign “Citi never sleeps” … the most funny is “Insight never sleeps” …
While I agree with them that it maybe the best time to run a campaign, the quality remains doubtful.
November 8, 2008 at 2:30 am
ixpressme
Love London Star’s comment on http://www.skyscrapercity.com/showthread.php?t=724918:
“New sign on order, the new one will say CITICRUNCH.”
November 8, 2008 at 2:32 am
marko
Hmmm, then I would reuse at least first four letters 😉 every penny counts these days, even for Citi that came with strange jingles.
December 15, 2008 at 11:43 pm
marko
The bank is actual.ly struggling to survive. Its luck is that it is too of behemoth for the government to let it fall:
http://www.economist.com/finance/PrinterFriendly.cfm?story_id=12652263